

I want to keep things simple for you when it comes to shopping for your favorite skincare, beauty and wellness items. You can find the best deals on all your favs here.
WHAT IT IS
ShadowSense® Eyeshadow is a waterproof liquid eye color formulated with anti-aging benefits for all-day wear.
WHAT IT DOES
The crème-to-powder formula glides on smoothly and dries to a soft powder velvet finish. Shades can be worn individually or blended for custom effects. Choose from matte, shimmer, or glitter options.
HOW DO USE IT
STEP 1: Use the included doe foot applicator or your eyeshadow brush to sweep shadow across eyelids.
STEP 2: Blend and smooth. Let dry for one minute.
STEP 3: Enjoy all-day eye color! Remove using Fooops! Dual Phase Color Remover*.
ShadowSense Eyeshadow is a long-lasting eye color that smoothes on as a crème and finishes as a powder with anti-aging benefits. The velvety soft shades can accent, highlight, contour, or line the eyes for a flawless look.
SenePlex+®
Powerful proprietary complex that helps reduce the signs of aging.
Orchid Flower Extract
Potent antioxidant with added moisturizing benefits.
Algae (Seaweed) Extract
Hydrates and softens the skin.
Vitamin E
Dynamic antioxidant that helps protect against premature aging. Combats wrinkles by neutralizing free radicals from the environment.
Yeast Extract
Source of folic acid (a member of the vitamin B complex) that aids in the formation of new healthy tissue and promotes new cell formation.
Glucosamine HCL
Enhances the body's ability to manufacture collagen.
Mica*
A naturally occurring mineral derived from the earth. Often referred to as nature’s “glitter” because of its light-reflecting properties. Perfect for adding shimmer, shine, and luster to cosmetics.
Welcome! Let me start by introducing myself. My name is Amanda Gittlein, and I am a busy farm wife with 3 kids — 2 boys and (finally!) a little girl.
I have a lot of interests. Fashion, fitness, family, farm, food (phew, that's a lot of F’s) and beautie are a few of my favorite things! And like any busy mom, I want to do everything. I've heard women say to each other, "You can have everything you want... you just can't have everything at once." And you know what? I don't buy it!
So I created my brand, All Day Beautie, to share everything I love with women like you! I have always had a passion for fashion and actually went to college for fashion merchandising and marketing. I worked in retail for a big chunk of my life before branching over to the marketing side where I was the marketing director at our local hospital for the past 8 years. While working full time, I still had an online beauty group where I enjoyed sharing my favorite makeup, skincare and wellness products. As my beauty group grew, so did my passion to help ladies feel confident in their own skin.
I prayed for guidance on what my mission in life truly was. In August 2022 I followed God's signs and made one of the biggest decisions of my life. I left the corporate world, and now I get to focus on what I am truly passionate about. So many ladies have no idea where to start when it comes to fashion, makeup, skincare, or wellness products. I get to help them feel confident and beautiful, while saving my friends and family $$$ on all of their favorite things.
The Chiefs Simple Modern tumbler was a hit! I only wish I had more. We blinged them out with permenant jewelry and charms. So cool. Best gift ever!